It would be wrong to leave the recent posts about Virgin Media's atrocious Technical Support without acknowledging one redeeming feature.
Virgin have always been good at social media, and I've seen first hand at their Vjam brainstorming sessions at Nesta how much thought they put into their social media policies.
So no surprise then that @virginmedia spotted the tweets and blog posts, and responded with all the right words.
Well done guys.
Any chance you could take over Tech Support?